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Unify service and engineering with the power of PLM
Product data should not stop at engineering. However, many manufacturers still treat PLM as a system built only for CAD and BOM management, which leaves service and aftermarket teams disconnected from the product information they need most. This expert panel will explore how manufacturers can extend PLM beyond engineering to better support service, improve uptime, and create stronger aftermarket performance. The session brings together industry perspective, customer experience, and PTC product insight to show how service and engineering can work from a more connected foundation.
During the discussion, attendees will hear why more manufacturers are rethinking PLM as an enterprise-wide strategy rather than a departmental tool. The conversation will focus on how better access to product data can help teams respond faster, reduce friction, and support long-term lifecycle value across the business.
Why Attend?
Aftermarket success depends on more than service execution alone. Teams need connected product data, stronger alignment between engineering and service, and systems that support the full lifecycle of a product. This webinar will help attendees understand why those connections matter more than ever as manufacturers face pressure to innovate faster, manage lifecycle costs, and meet higher customer uptime expectations.
This session is especially valuable for organizations looking to improve how product information flows beyond engineering. It also offers a practical look at the cultural and process barriers that often slow digital transformation, even when the technology is already in place.
What You’ll Learn
Attendees will gain a clearer understanding of why growing service revenue often requires closer alignment between engineering and service teams. The panel will also discuss how internal friction and organizational habits can become bigger obstacles than technology itself, and what it looks like when service is fully brought into the PLM conversation.
By the end of the session, attendees should walk away with a better sense of how connected product data can support stronger service outcomes, better cross-functional collaboration, and a more strategic approach to aftermarket value. This is a strong fit for teams exploring digital thread initiatives, PLM expansion, or service transformation efforts.
Register Today
If your team is working to connect engineering data with downstream service and aftermarket processes, this webinar is worth your time. Register now to save your seat and learn how manufacturers are using PLM to create stronger alignment, better service outcomes, and more value across the product lifecycle.
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