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Vuforia Engine: Build Custom Augmented Reality Applications
Vuforia Engine gives development teams the computer vision and tracking capabilities needed to build custom augmented reality applications. It can recognize images, objects, and environments, then place digital content in relation to the physical world.
Advanced Computer Vision for Custom AR
Vuforia Engine provides a development foundation for teams that need control over the application experience, device strategy, integration, and user workflow.
Accurate Recognition and Tracking
Use supported target types and tracking methods to recognize images, products, components, and environments. The right target strategy depends on the object, operating conditions, and required accuracy.
Flexible Application Design
Developers can create a branded interface and define how users interact with digital content, product information, instructions, and connected systems.
Reach Supported Devices
Build experiences for supported mobile and wearable devices based on the needs of the audience and work environment. Device support and licensing should be confirmed during solution design.
Complex Recognition Use Cases
Vuforia Engine includes capabilities for recognizing and tracking different target types. Developers can select the approach that best fits flat images, three-dimensional objects, model-based targets, or spatial environments.
Innovate Your Sales and Marketing with Augmented Reality
Features of Vuforia Engine
Attach Digital Content to Specific Objects
Developers can use the Vuforia Engine’s mobile vision platform to craft captivating 3D experiences for mobile and digital eyewear devices. This platform stands out with its top-tier performance, offering unmatched creative liberty and adaptability.
Model Targets
Model Targets recognize objects by shape using digital 3D models. Place the AR content on multiple objects from multiple views of various items, such as industrial equipment, vehicles, and toys.
Image Targets
Image Targets are the easiest way to put AR content on flat objects such as magazine pages, trading cards, and photographs.
Multi Targets
Multi-targets are for objects with flat surfaces and multiple sides or that contain various images. Product packaging, posters, and murals all make great Multi-Targets.
Cylinder Targets
Cylinder Targets enable you to place AR content on objects with cylindrical and conical shapes. Soda cans, bottles, and tubes with printed designs are great candidates for Cylinder Targets.
Object Targets
Object Targets are created by scanning an object. They are a good option for toys and other products with rich surface details and a consistent shape.
VuMarks
VuMarks allows you to identify and add content to a series of objects. They’re great for adding information and content to product lines, inventory, and machinery.
Common Vuforia Engine Use Cases
Interactive Product Experiences
Let customers or employees explore product features, configurations, and digital content in relation to a physical item.
Industrial and Service Applications
Build custom guidance, identification, inspection, or visualization workflows for specific equipment and operating processes.
Training and Education
Create interactive experiences that explain products, procedures, or environments through a custom application.
Brand and Sales Experiences
Add AR to packaging, displays, demonstrations, and customer applications where visual recognition supports the experience.
Elevating Augmented Reality Intelligence with Vuforia Engine
Catch the Replay! Dive deep into this tool’s features and capabilities. We’re excited to unveil one of our most groundbreaking updates yet: the enhancement of Model Targets through Deep Learning. This innovation empowers AR Development Platform applications to recognize multiple models from various angles quickly.
Join Brad Pitser, the Director of Vuforia Product Management, as he walks through the formidable advancements in the Vuforia Engine – AR Development Platform and shares insights on our upcoming enhancements for Model Targets. This webcast will cover:
- The integration of Deep Learning with Model Targets
- VISLAM for heightened markerless AR stability and accuracy
- A glimpse into the future developments of Model Targets powered by Deep Learning.
Plan the Development Path
Vuforia Engine can be used to begin prototyping before moving into production licensing. Teams should evaluate target quality, lighting, physical environment, device support, application architecture, content management, security, and long-term maintenance early in the project. For enterprise use cases, the AR application may also need governed access to CAD, PLM, IoT, or service data. A clear integration and ownership plan helps keep the experience reliable after launch.
Why Work with TriStar?
TriStar helps industrial organizations assess AR opportunities in the context of existing engineering and enterprise systems. We can help define use cases, data requirements, integration priorities, and the role Vuforia Engine should play within a broader digital thread strategy.
